Joseph Fried

Friday, October 29th, 2021 // From 8:30am to 5:00pm

Subject: “Trucking, The Big Picture”

6 hr Lecture


Joe Fried is regarded as one of the top truck crash lawyers in the country today. His passion for what he does is palpable, and his reputation speaks for itself. In addition to being one of the top attorneys in the nation, Joe is a recognized highway safety advocate and educational leader, sharing his knowledge with other lawyers on how to maximize results in trucking litigation. He has litigated cases in more than 30 states with record results and has given over 300 presentations to lawyer, judge, and police audiences on trucking and trial-related topics. To help lawyers represent their client’s better against billion-dollar trucking giants, Joe co-authored with his partner, Michael Goldberg, Understanding Motor Carrier Claims. Now in its sixth edition, the book’s tactics have been used by thousands of lawyers throughout the U.S.

Lecture Details

  • Hour 1 – “The Big Picture”
    • The dynamic of “Us versus Them” in trucking cases
    • Normalizing our client’s conduct
    • How can they be 100% right and we still win?
  • Hour 2 – “Voir Dire in a Trucking Case”
    • Actual voir dire will be conducted with attendees as jurors
    • Addressing the bad facts in your case
    • Preparing the jury to understand the types of damages
  • Hour 3 & 4 – “Preparing for and taking key depositions in trucking cases” (2 hours)
    • Truck Driver – locking in the driver on rules and key facts
    • Corporate Representatives – making them your expert
    • Police Officers – thinking like a cop
  • Hour 5 – “Opening statement and closing argument in a trucking case” – (1 hour)
    • Talking about the money in opening and in closing
    • Empowering the jurors
    • The right verdict for the right reason
  • Hour 6 – “Putting Witnesses on Quickly and Efficiently at Trial”
    • Cross-examining adverse witnesses with common sense
    • Keeping medical witnesses short and to the point
    • Presenting damages with before and after witnesses